How to Get Google Adsense Approval With A New Blog

Google Adsense is one of the best ad networks to monetize a website or a blog. It is 90% better than any other CPC advertising programs. It offers the publishers the highest CTR for every web page. The publishers could make lots of revenue daily from Google Adsense. Every new webmaster has a dream to monetize his website with this ad network. But unfortunately, many of them fail. Adsense has introduced some strict rules and requirements. It seems hard to get Adsense approval for our own blog.  But, we know impossible is nothing.

The good news is “Getting Approval of Google Adsense with a New Blog is Now Really Easy”, if you follow some basic rules from the starting of your blog. When I first tried, I failed to get approval. But, following these rules, now I have an approved AdSense account. Thinking about this topic, I made a decision to share the basic rules of AdSense.

First Ready Your Blog Before Applying for Adsense:

Adsense moderators always approve those blogs whose have met up the requirements. First of all, you should make your blog ready for this process. Check first if your blog considers these requirements. Now, there are some initial basic requirements announced by AdSense team, and there are some known hacks and tricks that work. For example, on this official page it’s mentioned that for countries like China & India, publishers need to own the site for minimum 6 months, which is not a thumb-rule. Many Indian bloggers have got approval with one-month-old domain. The only thing which really matter here is “Quality”. Let’s look at factors which will make your blog AdSense ready.

Write High-Quality Contents:

A writing proverb “Content is King” helps you understand this requirement. A high-quality blog is identified with the high-quality contents. Great contents mean unique, decorated, stated and clear concerted content. Some black hat webmasters say, copy paste content only between 100-200 words is enough. But, I may assure him that his journey to Adsense will be certainly finished. I think, how a blog post or content could be only between 100-200 words? In my judgment, it is not possible to completely describe a topic within 100-200 words. And if copy paste content is enough, anybody can declare him as a blogger. Please keep in mind, Google AdSense doesn’t approve blogs with copy pasted copyright content. A well-optimized blog post should be 100% unique and above 500-600 words. So, always write blog post above this limit and it must be unique which clearly determinate the post topic.

Optimize Blog Post with Meta Tags and Make It Search Engine Friendly:

Optimize your unique blog post with Meta Title and Description Tag. The meta tags describe what the content is about to the crawler bots. It is not possible for AdSense editorial board to check every single website that has applied to get AdSsense approval. So, positively they will use their crawler bots. The bots will check for every footprint on your blog.  That’s why you should make sure; you have specified these tags with appropriate information.

Please keep in mind that your Meta Title should be between 69 characters (including spaces), and Meta Description should be between 156 characters (including spaces). If you are using platform like WordPress or Blogger, here are two guides which will cover all basic SEO requirements:

Have Sufficient Contents or Posts:

You must lead sufficient contents or posts on every page and category. In total, you should have 15-30 blog posts on your whole blog. This is not an official declaration. But, I recommend everybody to at least have it. So, you should have at least 3-4 posts in every category, tag and page. Google Adsense told that we must have sufficient contents in every single web page. So, we should add contents in all pages and categories. There shouldn’t be any blank page without any content. And these posts have to pass the minimum length of 500-600 words as it is the best blog post length. The more you increase the length, the more you go towards to get Google Adsense approval.

Blog Domain Must Old At least 6 Months:

As I mentioned above, in certain countries like India and China, there is a requirement for 6 months for the domain to apply for AdSense. Here is official statement from AdSense team:

    In some locations, including China and India, we require publishers to have owned their sites for 6 months. We’ve taken this step to ensure the quality of our advertising network and protect the interests of our advertisers and existing publishers.

Some blog domain could get approved having less old than six months. Even, I got my Adsense account with just two-month-old domain. Can you imagine? But, the average domain age for certain geo-location should be six months.

Apply Using Root Domain:

You should always apply using the root domain like yourdomain.com. Not blog.yourdomain.com.

Be Serious to Choose Content Images:

Google Adsense doesn’t approve blogs if they lead to copyrighted contents. Copyrighted means the things that have been copied from others directory without their permission. And we make fault every time when choosing an image. Some people just go to an image directory, take their suitable images and upload these on their blogs. Did they ever check if they have permission to use these? The really sad news is that, most of the webmasters who fail to get Adsense because of this copyrighted law. And this is really caused by copyrighted images. Here are guides which will help you to find images for free:

 Lead a Nice design and Blog Structure:

Blog structure is the basic structure of your blog. So, make sure that you have a nice looking header, content area, sidebar, footer, etc. Always think if the visitors will like the structure. If people like it, Adsense would definitely like it. The first impression of any blog comes with blog design, and you can take advantage of any professional looking templates (free or paid), and use it on your blog.

Check if Your Blog is Not Blocked by Google:

Be sure that, your blog is not blocked by Google. Because Adsense will check your blog statistics on their search engine. Don’t know how to check it? Just search for “site:yourdomain.com” on Google. If you find out search results, your blog is not blocked. But, if you not, it is blocked.

Don’t Have Adsense Prohibited Content:

Adsense has directly told that, sites with adult contents, copyrighted contents, drug alcohol-related contents, hacking cracking contents, violent contents, weapons related contents and other illegal contents will not be approved.

Visitors Are Not a Factor for Approval Yet:

For getting Adsense approved, visitors are not a factor. Because you will get approved depending on your blog quality. It is sure that the Adsense moderator will never check for visitor count. So, don’t worry about visitors. But, for generating revenues, you must have enough visitors.

Here is one video where Harsh talked about getting AdSense approval:
Applying for Google Adsense:

If you follow all the above mentioned tips, you are most likely to get your AdSense application approval at first go. But, before you apply for the same, here are two articles that you should definitely refer to:

Read More »

Why Constant Learners All Embrace the 5-Hour Rule

At the age of 10, Benjamin Franklin left formal schooling to become an apprentice to his father. As a teenager, he showed no particular talent or aptitude aside from his love of books.

When he died a little over half a century later, he was America's most respected statesman, its most famous inventor, a prolific author, and a successful entrepreneur.

What happened between these two points to cause such a meteoric rise?

Underlying the answer to this question is a success strategy for life that we can all use, and increasingly must use.

The five-hour rule
 

Throughout Ben Franklin's adult life, he consistently invested roughly an hour a day in deliberate learning. I call this Franklin's five-hour rule: one hour a day on every weekday.

Franklin's learning time consisted of:

• Waking up early to read and write
  
• Setting personal-growth goals (i.e., virtues list) and tracking the results
  
• Creating a club for "like-minded aspiring artisans and tradesmen who hoped to improve themselves while they improved their community"
  
• Turning his ideas into experiments
  
• Having morning and evening reflection questions
  

Every time that Franklin took time out of his busy day to follow his five-hour rule and spend at least an hour learning, he accomplished less on that day. However, in the long run, it was arguably the best investment of his time he could have made.

Franklin's five-hour rule reflects the very simple idea that, over time, the smartest and most successful people are the ones who are constant and deliberate learners.

Warren Buffett spends five to six hours per day reading five newspapers and 500 pages of corporate reports. Bill Gates reads 50 books per year. Mark Zuckerberg reads at least one book every two weeks. Elon Musk grew up reading two books a day, according to his brother. Oprah Winfrey credits books with much of her success: "Books were my pass to personal freedom." Arthur Blank, co-founder of Home Depot, reads two hours day. Dan Gilbert, self-made billionaire and owner of the Cleveland Cavaliers, reads one to two hours a day.

So what would it look like to make the five-hour rule part of our lifestyle?

The core concept of the five-hour rule: empty space
 

To find out, we need look no further than chess grandmaster and world-champion martial artist Josh Waitzkin. Instead of squeezing his days for the maximum productivity, he's actually done the opposite. Waitzkin, who also authored The Art of Learning, purposely creates slack in his day so he has "empty space" for learning, creativity, and doing things at a higher quality. Here's his explanation of this approach from a recent Tim Ferriss podcast episode:

"I have built a life around having empty space for the development of my ideas for the creative process. And for the cultivation of a physiological state which is receptive enough to tune in very, very deeply to people I work with ... In the creative process, it's so easy to drive for efficiency and take for granted the really subtle internal work that it takes to play on that razor's edge."

Adding slack to our day allows us to:

1. Plan out the learning. This allows us to think carefully about what we want to learn. We shouldn't just have goals for what we want to accomplish. We should also have goals for what we want to learn.

2. Deliberately practice. Rather than doing things automatically and not improving, we can apply the proven principles of deliberate practice so we keep improving. This means doing things like taking time to get honest feedback on our work and practicing specific skills we want to improve.

3. Ruminate. This helps us get more perspective on our lessons learned and assimilate new ideas. It can also help us develop slow hunches in order to have creative breakthroughs. Walking is a great way to process these insights, as shown by many greats who were or are walking fanatics, from Beethoven and Charles Darwin to Steve Jobs and Jack Dorsey. Another powerful way is through conversation partners.

4. Set aside time just for learning. This includes activities like reading, having conversations, participating in a mastermind, taking classes, observing others, etc.

5. Solve problems as they arise. When most people experience problems during the day, they sweep them under the rug so that they can continue their to-do list. Having slack creates the space to address small problems before they turn into big problems.

6. Do small experiments with big potential payoffs. Whether or not an experiment works, it's an opportunity to learn and test your ideas.

The difference the five-hour rule makes
 

For many people, their professional day is measured by how much they get done. As a result, they speed through the day and slow down their improvement rate.

The five-hour rule flips the equation by focusing on learning first.

To see the implication of this, let's look at a sales call (note: replace "sales call" with any activity you do repeatedly).

Most professionals do a little research before the call, have the call, and then save their notes and move on.

Somebody with a learning focus would think through which skill to practice on the call, practice it on the call, and then reflect on the lessons learned. If that person really wanted an extra level of learning, he or she would invite a colleague on the call and have the colleague provide honest feedback afterward.

Embracing a learning lifestyle means that every time we make a sales call, we get better at doing sales calls. Focusing on learning un-automates our behaviors so we can keep improving them rather than plateauing. Every event is an opportunity to improve.

By focusing on learning as a lifestyle, we get so much more done over the long term.

So, are you ready to embrace the five-hour rule?
 

How about reading a book a week to get started? Even though he's the richest man in the world and could afford to hire an army of teachers and consultants, Bill Gates still reads a book a week. In a 2016 New York Times interview, he said, "Reading is still the main way that I both learn new things and test my understanding."

Want to read the most-recommended books by top leaders like Bill Gates, Mark Zuckerberg, Sheryl Sandberg, and Elon Musk?

Read More »

Krishi Kalyan Cess - the Pandora's Box

Krishi Kalyan Cess (KKC) becomes applicable from June 1, 2016. A levy to collect funds for development of agriculture, but the legislative amendment will now open a Pandora's Box full of litigation. It would be wise and in the interest of businesses and 'make in India' campaign that Government clarifies the stand immediately. The issues are two fold:
1.  The amendment to Point of Taxation Rules now cover any new levy of tax or cess. KKC comes under this. The amended rules now provide that the new levy will be applicable unless the payment has been received prior to June 1, 2016 and the invoice also raised, or if the payment is received prior to June 1, 2016 and invoice raised within 14 days of the new levy, viz. June 14, 2016. The amendment to the POT Rules is applicable from May 14, 2016, though KKC is applicable from June 1, 2016.
Now the complexity arises with respect to invoices raised and outstanding either as at May 14, 2016 or as at May 31, 2016. Will KKC apply on these ? The plain reading of the amendments would mean that KKC will apply on all outstanding invoices as at May 31, 2016. A deeper analysis would reveal that KKC will only apply on invoices raised for services rendered from May 14, 2016 and outstanding as on May 31, 2016. So, when the payment is received against such invoices, 0.5% of KKC will have to be borne by the service provider from its own pocket. And we call it a destination based tax ? Is this in line with established principles of jurisprudence and various court judgements that a new levy cannot be retrospective ?
And to top the confusion, this interpretation is applicable only to forward charge and not to reverse charge mechanism. Confusion compounded, one would say.
2.  The second issue is that the credit of KKC will only be applicable for liability of KKC. But, wait, this is not the end. The credit will only be available to service providers. Manufacturing companies not rendering any service will have to take KKC as a cost on their production line. Gross injustice and contradiction to 'make in India'.
Will someone wake up and bring in clarification/amendment ASAP ???

Read More »

Social Entrepreneurship: Understanding India

Based on a conversation with Rahul Dev, Managing Trustee, Samyak Foundation, Former Editor, Jansatta(Indian Express Group), Aaj Tak, ZEE News & a well known face on the Indian TV Channels as a special invitee on major national issues.

The Social Entrepreneurs need a differentiated model for India. “An economically and socially sustainable social enterprise for India would need a deep understanding of India from a social & cultural perspective” said Rahul Dev. When the Indian markets opened in the nineties, several MNCs had failed with their global branding models. Michael Jackson had to be replaced by Juhi Chawla in the Pepsi ads, and the Pepsi team soon realized that the southern part of India had its own film icons. The common factor, however, was cricket in Pepsi Ads later on, which is like a national religion uniting the entire nation. The global players soon understood that India was different from the rest of the world due to its complex cultural and social diversity. Social Entrepreneurs too have a lot to learn from these experiences.

According to Census of India of 2001, India has 122 major languages and 1599 other languages. With so many recognized languages, India is indeed a highly fragmented market. A Social Enterprise even if it is for profit would need to have societal support to succeed. Operation Flood launched by the National Dairy Development Board (NDDB) succeeded in transforming India from a milk deficient country to a milk surplus country due to its connectivity and understanding of socio-economic linkages and relationships apart from local culture at the grass roots level. This understanding has created such strong brand equity for Amul that even the MNCs have failed to dislodge it from its No 1 position in spite of investing huge resources at their command. To understand India in the context of social enterprise we need to go back in time for a better understanding of the strengths, weaknesses, opportunities & threats. Only then, we can look forward to creating sustainable models for the road ahead from where India stands today.

Till about 200 years ago the Indian model of entrepreneurship was based on an age old system of castes and communities. Communities and sub-communities often specialized in specific businesses, trades and sectors, having learnt and honed up their practices and skills with great success over hundreds of years. These communities, while competing in the market place with their competitors, supported and nurtured their young members in setting out as entrepreneurs by way of contributions in cash and kind. Kinships were prized and rewarded. Many of these communities not only did business within India but they also traded with the rest of the world which had given them a global vision for their businesses. Successive rulers till the time of the Mughals protected and nurtured these communities and they too supported the rulers with huge amounts of wealth. The State was there to support enterprise and not to curb it through too many regulations and interventions.

This system was shaken up with the arrival of the East India Company whose main objective was to take over and control the Indian business system in a way that they would be the sole gainers. Old systems were systematically decimated through political domination and legal regulation which in certain parts of India went to the extent of replacing food crops with commercial cultivation which could help the British Empire in producing more clothes and help in dominating the global markets. English became the language of the elite and the masses were discriminated on the basis of language, caste & class. They were treated with contempt by the elite classes. The damage was so deep that India is still struggling to recover and restructure to meet the challenges of our times. With this background in mind let’s look at some of the key points a Social Entrepreneur should include in his or her strategic planning for India:

1.Community Engagement Model
Community platforms provide a very cost effective as well as powerful means of connecting with India at the grass root level. One has only do a little bit of research to find out the various caste, religion, geography and profession based communities. These platforms will provide connectivity, knowledge, skills and opportunities to recruit volunteers for social causes. These platforms can also provide an excellent opportunity for low cost communication models.

Just a few years back, I had used this model to launch the Rockland Hospital in Dwarka, Delhi, by organizing a Bhandara (community lunch after religious prayers), for the Rickshaw Pullers who were served by the Resident Welfare Association (RWA) members, local village heads, chemists and doctors. Rickshaw pullers were chosen as in Dwarka they were found to be the best source for locating a place, specially in an emergency. In India, the food suppliers as well as the tent & chair suppliers give a huge discount as a part of their contribution for Bhandara.

The results surprised everyone as against a marketing & communication budget of Rs 75 Lakhs; the cost came to a mere Rs 68,500. Message reached maximum numbers through just one event. What was even more significant that the community volunteers came out in large numbers to ensure that it was a success which could have beaten any experiential marketing technique.

2.Hyper Local Leadership For Diversity Management
The example above clearly illustrates the value of having local leaders who understand the community’s psychology and behaviour. Copy pasting an idea would have cost Rockland Hospital a huge amount and that too without any bonding with the local community. There is an old saying in India that the language and the taste of water changes every few miles in India (कोस-कोस पर बदले पानी, चार कोस पर वाणी). This saying is for explaining the diversity of India. It will be too costly to employ people to cover such a vast country; therefore getting connected with the local opinion leaders is the right way forward. There is no dearth of volunteer ship and the tendency to help others by sharing knowledge and donating time for a cause are very much present in our social system. All that is needed is to understand the value of connecting at the ground level and giving the local opinion leaders the respect they deserve.

3.Value of Patience
India is a democracy so everything is debated; often fiercely. But once people agree on something the world is surprised at the results. In the sixties food shortages were so extreme that our leaders had to go with a begging bowl to the developed nations for food. India was a country with huge milk and egg shortages. For many; the India story was over. It was called a dark era. But India rose as one nation and rewrote a completely new story in the seventies by becoming the world’s largest producer of milk, became self-sufficient in food, liberated Bangla Desh in spite of threats from a super power and exploded a nuclear bomb to assert its rightful place in the new world order.

We were again written off in the eighties due to terrorism and collapse of the economic order resulting in India using its gold reserves to save its face on loan default to the IMF. With the assassination of a mighty leader like Indira Gandhi, the Prime Minister of India it appeared as the nation was leaderless. But India rose again with a roar as an IT Super Power and opened up its markets to teach the world news lessons in managing businesses by managing diversity. When 1.2 billion people make up their minds, India leaps forward like no other nation. India has a decade trap so those wanting to create a successful enterprise in India need lots of patience to be able to survive and sustain for a period that can range between 5 to 10 years. This has happened in several sector like Auto, Telecom, Information Technology and so on so patience is a necessary input for getting the desired output in India.

This is India’s Time

The whole world is looking at India as the land of opportunities. This is certainly a good time for India and all trends are turning green in its favour. For the first time, after a long gap of 30 years, Indians have elected a single party government with full majority after experimenting with several coalition governments. This is a significant change in the political thinking of the nation. With 356 million 10-24 year-olds, India has the world's largest youth population which does not even know that there was a time we did not have internet. This makes India a great source for talent and also makes it a huge market for products and services.

Read More »

Is purposelessness the new occupational hazard?

 

The Oxford dictionary defines occupational hazard as 'a risk accepted as a consequence of a particular occupation'.

Think of the occupational hazard associated with construction work, or mining industry, or, for that matter, night-time driving. The hazard could actually range from sleeplessness to losing life. Still there were people who have sacrificed almost everything to produce some of the most remarkable structures around and jaw-dropping sites. The recently commissioned Gotthard Base Tunnel is a case in point. That surely did involve occupational hazard, in spite of all the advancements made by science.
Now contrast this with the IT Services industry, which is sized at around $140 billion and employing over ten million people in India alone. Impressive figures, indeed. Another figure worth noting is the attrition rate- double digit, often touching 25 per cent.
Let's talk about some of the working conditions in such firms. Centralized air conditioning, no uniforms mandated, enormous flexibility on working hours and work timings, very handsome salaries, all amenities on campus, food courts, playgrounds, libraries, gyms, comfortable and ergonomic workplace, and frequent outings and workplace fun activities, just to name a few. Most of these avenues must be shocking for government employees or even for those working in the private sector manufacturing setup. For a change, let's talk to someone operating a blast furnace at Tata Steel in Jamshedpur during summers.
With all these and many more amenities, what could still justify such massive employee turnovers?
I reckon, there has to be something fundamentally amiss to continue to make people miserable in these otherwise wonderful settings. It seems that none of the external inducements, including some vulgar salary figures, manage to motivate people to stay back and 'work'.
Is it that employees are increasingly losing 'a sense of purpose'. Is it that they don't seem to understand 'why they are doing what they are doing'? My close interactions with folks in the IT services industry offers some ratification to this hunch, and I am not entirely wrong looking at the sorry state of the industry. And the phenomena may not be limited to this industry.
If talent is so mobile, how can anyone create something enduring? Stability is required at times. It's not just good for employee, but also for the industry at large, for, as in nature, creation calls for gestation.
So, I urge you to re-look at the 'occupation hazard' in the context of your workplace, and see if you have left the question of purposelessness unanswered for far too long!

Read More »

Why Urban communities Need Computerized Modern Organizations

Mechanical organizations are not the same as innovation organizations. What's more, I don't simply imply that they have stepping stools. When you give the establishment to the way the world's frameworks work each day, you think in an unexpected way. Water frameworks, vitality frameworks, transportation frameworks, lighting frameworks all work for quite a while and require extremely mindful arranging about support, appointing, serviceability, and physical security that unadulterated innovation organizations don't need to consider. Mechanical organizations likewise assemble shared foundation that is interested in anybody affirmed by the city. That goes for both people and associations.

In my last post, I discussed the new sort of base required for computerized urban communities. Expansive arrangements of sensors attached to streetlights that were intended to be shared under the heading of city authority can enable another period of urban advancement. We can move from improving City Lobby work to unleashing the greater part of a city's subjects to help each other live, work and play better. Shared base makes value in open door for everybody from secondary school understudies to expansive organizations, in neighborhoods of different types. To really unravel for this present, it will take the work of computerized mechanical organizations.

Why? Above all else, mechanical organizations are experienced at putting genuine hardware in this present reality. When in doubt, we have significantly more stepping stools, instrument belts, can loaders and other hardware than most innovation organizations do. Furthermore, what we don't have in house, we have expansive arrangements of accomplices with those particular devices that have worked with us on mechanical activities for quite a long time. I know those sorts of "innovations" don't produce a ton of features, however like it or not, they are vital to making advanced urban communities. Also, the comprehension and eagerness to go into the road and keep up genuine physical hardware is fundamental to digitizing urban communities.

Innovation organizations don't introduce and oversee hardware like this as a feature of their DNA. Of course, every one of them can let you know how they assemble a custom arrangement and put sensors on sewer vent spreads to check for water stream levels (I was a piece of those groups as well!), yet it's a totally diverse creature when you are overseeing tens or a huge number of streetlights or securing power frameworks against interruption. This is the thing that mechanical organizations do each day.

Second, in light of the fact that mechanical organizations work in this present reality with genuine gear, they plan cloud innovation that is reason worked for getting information from these gadgets to the cloud secury. The GE motor controlling the plane I am on (one of the main spots I can discover time to sort these posts!) will create a normal of half of a terabyte of information for each flight. Gracious, and it moves from air terminal to air terminal, so recovering that information to the cloud for investigation isn't the most straightforward thing to do.

Innovation organizations exceed expectations at getting information starting with one framework then onto the next. In the event that you have to prepare a considerable measure of keeping money exchanges and break down patterns, you needn't bother with a modern organization. Be that as it may, in the event that you are a city pioneer that is going to convey physical sensors all over your city to engage the following urban innovation development, you certainly need the experience of a mechanical organization.

Third, mechanical organizations are upbeat to make open foundation that is shared. It's our main event. We are cheerful to have heaps of use sellers fabricate arrangements on our computerized base, as pervasive, open Drove installations.

We know we aren't specialists at taking care of numerous city issues, so we don't attempt to do it. We don't have ulterior thought processes of gathering individual information on people so we can publicize to them later. Our outline point is to make framework that enables a group. At GE, we've done it for more than 130 years.

Some innovation organizations need to offer you answers for each issue that you have. They need to be your one-stop-look for everything. While there are numerous solid innovation organizations, my conviction is that in the event that you unleash the inventiveness of your city, you will discover a lot of incredible arrangements and you will make employments and drive monetary development in the meantime. That takes open framework.

There are various new businesses that have extremely cool arrangements. I trust that large portions of these new businesses can figure out how to influence the modern advanced base to take care of fascinating issues.

I ought to bring up that as much as I solidly trust we require computerized modern organizations to send and secure base, I'm sure that enormous innovation organizations will keep on playing a noteworthy part in taking care of urban issues. Truth be told, I wager that their answers will improve and their capacity to help city pioneers will scale much quicker AFTER a computerized modern organization gives them the privilege physical base.

I adore innovation and will dependably be fascinated by the arrangements that bleeding edge innovation can empower. However, for city pioneers who are centered around unleashing the financial development open doors that urban tech holds, the main decision is a computerized modern organization with resilience that can give the open, secure, versatile base that urban areas require.

Read More »